Dean’s Outreach Breakfast previews ENV November Media Blitz

POMONA (Nov. 4, 2016) - Dean Michael Woo today hosted the College of Environmental Design’s first Outreach Breakfast. The event is part of ENV’s November Campaign, a multi-pronged initiative to increase the regional visibility of the college’s allied design programs to prospective first-time freshmen and transfer students who still have time meet Cal Poly Pomona’s Nov. 30 admission application deadline for Fall 2017.

The event was attended by 51 area high school and community college counselors from education institutions with architecture and graphic design programs. It was an opportunity to get familiarized with the lateral disciplines of landscape architecture and urban and regional planning, as well as the interdisciplinary opportunities at the Lyle Center for Regenerative Studies. Attendees met department chairs and faculty for personalized Q&A sessions about ENV curricula and informal tours of the departments in Buildings 7 and 13.

Dean Woo used the occasion to preview ENV’s media blitz efforts, which include radio spots with local National Public Radio affiliates 89.3 KPCC and 89.9 KCRW; electronic billboard campaigns along the 60, 10 and 605 freeways; and targeted advertisement to the region’s 18-24 demographic through the use of geo-fencing, a location-based mobile service.

The breakfast is a prelude to the upcoming ENV Open House on Tuesday, Nov. 22. The day-long event invites counselors, prospective students and their family, and local instructors to interact with faculty from the departments of architecture, art, landscape architecture, and urban and regional planning. Attendees can take department and campus tours, meet faculty and current students, and even sit in on select ENV classes. The event is free and open to the public. Learn more at https://env-open-house-nov22.eventbrite.com