Alisande "Alie" Ivie is the college's first ENV Career Specialist. Below, she shares advice on what students can still do to make themselves job- and career-ready in the current economic climate.
During this time, the job market has become increasingly competitive. As a job seeker, I encourage you to look for ways to stand out from the competition. One of the recommended ways to stand out is to create a personal brand, centered around being uniquely you. Think of it as having a product that you are selling and that product is you, your skills, and what service you can provide the company. It is important to take ownership of yourself and what you are presenting to potential employers. Employers are looking for candidates that fill the position and can become an asset to the company. In order to get noticed from employers, you must showcase what you have to offer, and how unique and different you are from the other candidates.
The first steps to building your own brand is to discover... Who you are? Where is your passion? What do you want your brand to represent? Next, reflect on your skills, strengths, and unique traits. It is important to research companies of interest to understand what they are looking for and how you can meet their needs. Understand your target audience, for example, focus on what your ideal potential employers are looking for in a candidate. Develop a plan of your short-term and long-term goals. Having a clear understanding of your goals will help guide you through the process. If you are interested in more strategies to develop your personal brand, stay tuned for the next ENV Student Success Workshop:
Personal Branding: How to Stand Out in a Competitive Job Market
Date: Tuesday, April 21 | 12-1 p.m.